Design Notes:

This collaboration closed the chapter on our partnership, bringing the story to its conclusion through the comic. I wanted to tell the story of Cayey through a mountainous lens, reflected in the upper’s mix of materials—beige leather and mesh, brown suede, green leather, and reflective paneling inspired by the town’s landscape.

To extend the hiking influence, I helped develop a custom lace lock that allows the sneakers to be worn without tying, and designed a custom mountain logo for the tongue that incorporates Yandel’s “Y,” representing Cayey’s iconic twin peaks.

As with the first release, the packaging features a Spanish-language Ewing comic that I wrote, continuing the narrative and bringing the story full circle. Each pair also includes a custom Ewing x Yandel straw bag I developed to celebrate Yandel’s Latin roots and cultural heritage.

Together, the two releases demonstrated how culturally grounded storytelling can celebrate Latin identity while expanding the relevance of a retro basketball brand with a younger, more diverse audience.