This sneaker is an official collaboration between Ewing Athletics and Latin music icon Yandel. Inspired by his nickname, "The Extraterrestrial," the design takes cues from Back to the Future Part II and the Nike Mag, to tell the story of his origin.
Design Notes:
The sneakers feature a grey and white nubuck upper with scuba blue accents while the white part of the shoe is fully reflective and the scuba blue sole glows in the dark. This marks our first Latin collaboration so the sneaker is fully bilingual. It comes in a special Ewing x Yandel box featuring an English and Spanish comic printed on the inside, narrating the the story of the shoe. The tissue paper inside proudly displays the Puerto Rican flag.